Advantages of Newsletter Marketing
Newsletter marketing is far more than just sending automated emails – it’s the art of delivering the right content to your target audience’s inbox at exactly the right time. With a well-thought-out strategy, you can strengthen customer loyalty, boost brand visibility, and achieve measurable results. Together, we’ll harness the power of personalized emails to get your message into the spotlight for your customers. Ready to get started? Discover how we take newsletter marketing to the next level!
Our Services
Direct, Impactful communication
Email marketing offers a direct and targeted approach to reaching your customers. Your message lands straight in your target audience’s inbox without detours. Thanks to personalization, content can be tailored specifically to your customers’ needs. Regular, valuable content helps build trust and strengthens customer relationships in the long term.
Greater Efficiency and Clear Results
With minimal budget, you can achieve high returns while staying extremely cost-efficient. Automated processes allow you to save time while maximizing the impact of your campaigns. The success of your efforts can be precisely measured through detailed analytics, giving you insights into what works at any time. Email marketing seamlessly combines efficiency, precision, and scalability.
Roadmap: 3 Steps to Success
With a clear focus, you can not only reach your target audience but also inspire and engage them sustainably. We’ll show you how to systematically build high-performing newsletter marketing – from user-centric strategies to customer retention and generating sales.
We are Mailchimp Partner
Achieving Success with the Right Tools
We’re excited to announce that we are now an official Mailchimp Partner, providing our clients with even more expertise and tailored solutions. Of course, we also work with all other leading newsletter marketing providers to create the best strategy for your business. No matter the platform you use, we’ll make your email marketing a success!
„Thanks to the great cooperation with construktiv as a Mailchimp Pro Partner, our customers can exploit the full potential of newsletter marketing. With the combination of our powerful marketing platform and construktiv’s strategic expertise, we are taking email marketing to a new level.“
Franz Riedl
Head of DACH
Intuit Mailchimp
Request a free quote.
We’d be happy to create a personalized offer for you!
About construktiv
28+ Years of Experience
For over 27 years, we have been creating top-notch websites, shops, and digital strategies for our clients – innovative and pragmatic.
120+ Active Clients
Our partners and clients put their trust in us and count on our expertise and experience.
100+ Employees
We have over a hundred employees across two locations, working hard every day to shape the digital world of tomorrow.
2 Sister Companies
Your Point of Contact
"*" indicates required fields
FAQ – Frequent Questions about Newsletter Marketing with our Agency
Why should I use newsletter marketing?
Newsletter marketing is one of the most effective ways to reach your target audience directly, build customer loyalty, and achieve measurable results – from increased conversions to greater brand awareness.
How often should a newsletter be sent?
It depends on your target audience and content. Generally, sending a newsletter weekly or monthly is sufficient as long as the content is relevant and high-quality. It is important to ensure emails are relatively unobtrusive to maintain a low unsubscribe rate.
Can I use existing contacts for my newsletter?
For legally compliant email marketing, your recipient list should only include contacts who have explicitly agreed to receive your newsletter (e.g., via a sign-up form with a double opt-in process). This ensures that your newsletter remains GDPR-compliant.
How do I measure the success of my newsletter?
We measure the success of your campaigns by tracking metrics like open rates, click rates, unsubscribe rates, and conversions. These indicators show how well your content is performing and where there’s room for improvement.
What tools do you work with?
We’re an official Mailchimp Partner, but we also work with other leading providers like Klaviyo, ActiveCampaign, and Sendinblue to find the best solution for your business.
Can I personalize my newsletter?
Yes, we can help you create personalized content and use segmentation to target your audience more effectively, increasing the relevance and success of your campaigns.
Is newsletter marketing suitable for small businesses?
Absolutely! Newsletter marketing is flexible and scalable, making it a cost-effective way for small businesses to reach their target audience.
Do you handle the creation and management of my newsletter?
Yes, we offer a full-service approach – from strategy, design, and content to regular analysis and optimization of your newsletter campaigns.
Mailchimp Pro Partnership
We are one of only a few selected agencies in Germany and Europe to officially call ourselves a Mailchimp Pro Partner 💌 This highest partnership level underlines our expertise in the areas of email marketing and automation with Mailchimp. At the same time, we benefit from exclusive access to new features of the world’s leading platform – for even more innovative and effective campaigns.📯🚀
Haus Rabenhorst x construktiv
We are taking newsletter marketing to a new level for the Rotbäckchen and Rabenhorst brands! With a fresh, modern design, we ensure an optimal customer approach. In this way, we create the ideal basis for continuous communication and a strong always-on strategy. In addition, we also showcase the brands’ high-quality fruit juices, vitamin shots and other products on social media. 💌
E-Commerce Berlin Expo
In February, thousands of e-commerce professionals will meet in Berlin to discuss the latest trends and topics in the industry. We will also be there and will be giving valuable tips for successful newsletter marketing in our masterclass 🚀 💌 From automation to the right target group approach to barrier-free and modern design – the masterclass offers an all-round overview of email marketing.
